Chocolate & Pickles / Dubai
Chocolate & Pickles was born out of a client’s desire to create a haven for mums and mums-to-be in Dubai, where they could meet and chat as well as discover desirable maternity clothes, gifts and babywear.
HMKM created the name and invented the strapline ‘Tickle that crazy craving’, referencing the bizarre cravings that expectant mothers often encounter and inviting the customer to indulge themselves without feeling guilty.
Customers are welcomed into a glamorous retail environment where on-trend fashion sits side by side with a ‘pampering pod’ for treatments, a relax and chat area, and of course the most chic baby and gift items. HMKM introduced designer and product consultant Sonja Nuttall to help develop and source all the merchandise, and Chocolate & Pickles soon became the place to go to for any new parent, parent-to-be, or their gift-hunting friends and family.