HMKM

Furla - Global

Italian Style

HMKM’s relationship with Furla has stretched across two decades, helping the company to transition from wholesale supplier to contemporary luxury brand.
We created their first retail concept in 1995, and over the years have evolved identities for their showrooms, packaging and advertising. In 2012, HMKM launched a new global retail concept, preserving the brand’s heritage whilst updating its language to speak to a modern international audience.